Creating a scalable brand that people love

Matt Pound

Varsity Group Australia

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Matt's mix helped him create a unique hospitality experience and a cult following for American food & culture that has seen them open 6 restaurants in five years.

Matt Pound from Varsity Group shares his journey with Varsity Bar, Boat Parties, Consulting, Accelerators, Tech Gnomies, Burgers and Long-Machs in this episode. Matt's mix helped him create a unique hospitality experience and a cult following for American food & culture that has seen them open 6 restaurants in five years. Learn how he did it in this episode of Weird Growth.

Show notes:

Atomic Sky: https://www.atomicsky.com.au/​

#LMTU​ - Long Mach Topped Up: https://longmactoppedup.com/​

- Varsity Bar: https://www.varsity.com.au/​

- Alan Watts: https://en.wikipedia.org/wiki/Alan_Watts​

- Shatki Mats: https://www.shaktimats.com.au/pages/yoga​

- Craberry Juice Guy - https://www.tiktok.com/@420doggface208/video/6876424179084709126?lang=en​